The Easiest Way To Outsell Other Affiliates
Below you will find a guest article from Jimmy D. Brown, developer of the Multiple Streams Theme WordPress Blog Theme. For more information on turning on ten “built-in” ways to make money from your blog, visit Multiple Streams Theme
If you’re an affiliate marketer, then you’re always looking over your shoulder to see if the competition – your fellow affiliates – are catching up to you. Or, worse than that, you’re looking up ahead trying to catch up with them!
At times any market can be crowded, so selling the same thing to the same group of people means you’re lucky to get just a small share of the market. Imagine having thirty-five Wal-Mart stores in one small town, all competing with each other to get the local business. You get the idea.
But it doesn’t have to be that way. The easiest way to outsell other affiliates is this…
Turn your AFFILIATE offer into a UNIQUE offer!
You see, most affiliates try to sell the product as is. If your prospects are shopping around, they’re going to skip all the “buy from me” offers.
Instead, they’re going to focus on those offers that give them an incentive to buy. And that means you can outsell the other affiliates simply by offering a bonus product to anyone who buys through your affiliate link.
I’ve been teaching this concept since 2001 and, all things being equal, those affiliates who put this into practice will outsell those who don’t virtually 100% of the time.
It’s a very simple strategy. Let’s break it down into three steps…
Step 1: CHOOSE Your Incentive
Your goal is to make your offer stand out from the crowd by offering an incentive to buy from your link, thereby boosting your conversion rate. And that means you need to offer a bonus that enhances or otherwise complements the affiliate product.
Did you catch that? Your bonus should “enhance” or “complement” the product you are promoting as an affiliate. That’s what makes for the best incentive.
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