What are the 3 key principles of Amazing Formula that changed my life? How can they be applied to your life? How do they work? These 3 key principles are used by the most successful online businesses of any type. They’re buried in the teachings of every prominent info product, yet not made explicit. Thousands around the world use these principles in every walk of life and type of business.

The First Key Principle:

The Money Is In The List! I said this years ago in Amazing Formula. It’s often quoted and often misunderstood. This means that you first understand WHERE money comes from online. And that source is selling products.

The only way you stop trading your time for dollars is to have something else to trade for dollars. And that other thing is products.

Just the other day I got an email from an online friend.  He started in this business only two years ago.

And in my email conversations with him, he had his doubts and fears about his business. Yet, last month he pulled in $50,000 — without doing a big product launch. Just from selling products to his list and a nice cadre of small  affiliates…exactly what I teach.

But without the list of customers he’s grown and cultivated, his products would be worth nothing.

Really, all he does is the basics. He creates helpful products and does a great job at communicating the value in them (principle two). Then he adds on back end items (principle three).

Basically, he’s just running a 3-step business.

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No question that building a list of eager subscribers is a top priority for most all marketers. After all if you have been online for any length of time and considered doing business online then it is almost impossible to escape the fact that the money is in the list. Below you’ll find a few tips that should help you with the process of building your list and keeping them.

Through e-mail, an internet user that is on the list,  will receive their updates through email. If a promotional material piques their interest they will go to the site to learn more or to purchase outright. For the website operators or owners, this is a chance to remind their list of their existence and keep their subscribers aware that they are still there. With the numerous sites on the internet that may offer the same or similar products or services in one way or the other, the competition can get pretty tight and it is easy to be forgotten.

A couple of my friends in my group decided to do some testing and what they found from sites was that some will send out just simple notifications/emails while others reached the outlandish, while the tohers just fell in between. The differences could easily be noticed and some have gotten the idea of an effective opt-in marketing strategy. They dubbed them effective because they felt like he just couldn’t wait to go their site and learn more, the more persuasive ones even got him halfway to reaching for his wallet and to his credit card before he realized this was only for an experiment. Read the rest of this entry

Your ability to build a list and collect names and emails is vitally important to your ongoing success. You’ll hear and read all over the place that the money is in the list. As I kinda of mentioned in a previous post on my Niche Affiliate blog, even as an Affiliate marketer you have to keep those names and continue to build it. Don’t just give them away to the affiliates.

I know, I know, I don’t have email capture on my blogs as of yet. That is on purpose. I am testing a few things out and doing a bit of research. However, not only is collecting the names and emails important. But properly taking care of that list is even more important. Your list is a privilege, and should be treated as such, and far to many marketers think that sending out offers to their list every single day or a couple times a day is the way to go. Read the rest of this entry