Picking a blog subject matter that will turn out to be a earnings machine for you is in reality no different then looking for a niche market.

One of the most essential things that one needs to recognize about their choice is that you really should have a pretty high degree of interest in your selection. Running a blog is all about regular postings and actually more so than a static site. Now having said that does this suggest you are unable to write about something you really don’t have a high degree of interest in? Absolutely not. It simply would make it a lot easier if you do.

The most significant reason myself and so many others preach about this is because of the activity level differences when you compare it to a static site.

Lets face it some people genuinely get pleasure from the day to day research that goes into something that may possibly be new to them and others would rather pick out something that they have education in.

For me personally I would rather write about something I am more comfortable with and educated about and devote the rest of the time on the advertising and marketing end, instead of than all the research. So how exactly do you come up with money-making topics?

Everything you do will be about planning and starting with a checklist of things that interest you and doing your homework in order to make sure it is a advantageous selection. That comes from how much traffic your given niche choice has and how popular it is. Simple things like interests and it could even be about a chosen career and areas within that you excel at. There are honestly hundreds of methods to discover areas of likes and dislikes.

Google, Yahoo and other blogs are going to be your very best form of tips and finding out what others are doing. One of your immediate questions is going to be are people spending money for advertising in this market and you will definitely be able to find out pretty quickly by putting in keywords and keyword phrase and looking at the ads on the first page.

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The growth and popularity of blogs in general has been phenomenal within a very short period of time. Blogs or web logs as they were previously called is where all the action on the World Wide Web is, right now.

It is amazing how quickly web sites have been relegated to the back seat. Actually the role of web sites is rapidly being re-defined but it is clear blogs will be the place where all the traffic will be congregating for a long time to come. What some thought was a passing fad is clearly here to stay and is a permanent development that has already had far reaching effects on communications and the way we transmit and receive information.

Yet most entrepreneurs who have quickly jumped onto the blog bandwagon do not seem to fully understand and appreciate what blogs are really all about. Worse still, many of those who have remained away have no idea what all the fuss is about.

A clearer understanding of blogs is bound to benefit any e-commerce business owner or online entrepreneur.

Everybody can be a publisher or media owner

Probably the most significant impact of blogs is the fact that it is rapidly changing mass media, as we have known it since the invention of the printing press in the 15th century. Powerful media companies have been in the hands of a few people who have carefully controlled what we see in our media. Sometimes deliberately to achieve their corporate goals and objectives. Blogs are effectively transferring that power back to the people and away from the hands of a few.

This era of blogs means that anybody can be a publisher or media owner and effectively transmit whatever information they want and push whatever cause is dear to their hearts. The impact of blogs in politics for example has been a clear demonstration of the power of blogging. We have some blogs covering politics that have a couple hundred thousand visitors on a daily basis.

This may be a scary development to many folks including media owners but it presents a number of excellent opportunities for entrepreneurs to reach huge audiences with their messages at a tiny fraction of what their budgets used to be in the days when blogs did not exist.

Breaking news, courtesy of the blog community

Further power of blogs to handle breaking news in real time, complete with photographs and video clips, has clearly been evident in retimes. For example during the Tsunami tragedy last December. Footage of the damage being caused by the giant waves was seen in blogs long before the traditional media channels got wind of what was going on.

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While there are many ways to get people to read your blog, there is one method that distances itself from all others. It’s like Usain Bolt racing a bunch of toddlers. Way, way out ahead of the pack.

Before I tell you what it is, ask yourself a quick question…

Why are you reading this blog post?

Maybe you clicked here from an email you received from me. Or maybe you were visiting this blog and clicked onto this particular post. Maybe you were chasing Usain Bolt, gave up and stopped here to rest. Doesn’t matter. The question is the same…

Why are you reading this blog post?

Or, said another way, “what attracted you to this particular blog post?”

I’ll tell you what did it. Or rather WHO did it. It’s a person we all know very well. His name is…

Mr. Cure E Osity.

Curiosity. That’s what got you to read this blog post. You probably didn’t say it out loud, but I guarantee you some part of your mind (consciously or subconsciously) thought, “what IS the #1 way to get people to read your blog”?

And here you are.

I was at an amusement park recently where there was a hole in a wall. Above the hole was a sign that read, “Do Not Look Here”. People were lined up around the corner to look in the hole. Why?

Curiosity.

Curious has two distinct meanings:

1) Curious means “eager to learn or know”. What is it that your subscribers and site visitors are “eager to learn or know”?

2) Curious means “arousing interest or attention”. What kind of title, headline or description can you use to “arouse interest or attention”?

It’s fairly easy to get people to read things. In face, the formula is almost elementary…

CURIOUS topic + CURIOUS headline = people reading

It begins with a CURIOUS topic. You have to know your audience. Readers of the Wall Street Journal aren’t the same as readers of Mad Magazine. (At least, most aren’t) You have to ask yourself, “what is it that my audience is ‘eager to learn or know’?” What are they CURIOUS about?

I know that a large majority of my subscribers have blogs. And what does every blogger want? Someone to listen to them. So, my “CURIOUS topic” is getting people to listen to you if you’re a blogger. That’s what YOU are “eager to learn or know”. That’s the subject matter of this post.

From there, it’s about developing some kind of CURIOUS headline. Knowing that people will “look” where it says, “do not look here” (in other words, knowing people are curious) it’s easy to use words like “the #1 way to…” It “arouses interest or attention”.

When you have a CURIOUS topic that is coupled with a CURIOUS headline you will have people reading. AND when the CURIOUS topic LIVES UP to the promise made in the CURIOUS headline you will KEEP people reading. And eventually taking action.

But that’s a different post.

Here’s what you need to do in order to make this work right now, today, at YOUR blog.

1) Ask yourself, “What is it that my contacts are ‘eager to learn or know’?” That’s your CURIOUS topic.

2) Ask yourself, “How can I express that topic in a way that ‘arouses interest or attention’?” That’s your CURIOUS headline.

And that’s how you get people to read your blog.

Curiosity may have killed the cat, but I’m guessing with at least a few of those nine lives he came back for more.

———-

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Too often bloggers complain that after a great start, a year later their blog is as dead as can be. This is a common problem that almost always revolves around a small list of common mistakes made by the blogger. A blogger can sit back and expect the blog to do all of the work for him or her, which is a terrible way to approach blogging. A successful blogger would tell you that great blogging takes a certain amount of dedication and hard effort to make it work. You have to put effort into a blog to sustain it, especially after the first month or so of completing the design. Many people work so hard during the initial design phase that they get lazy after it is complete. To avoid this happening to your blog, check out these five common mistakes that can bury a blog.

Infrequent Updates- “I have been falling down a bit in this arena”

One of the biggest mistakes a blogger can make is to “forget” about posting. The most successful blogs are updated with new posts frequently.  Some larger blogs are constantly being updated. You should try to create new posts as often as possible. This blog for instance I used to post just about every day and with over 300 post it does pretty well.  There is more than enough information to keep the readership busy. However, for some it may be just too much to post daily, but if you can at least get a post out every other day it is good practice, especially when just starting a new blog.

Too Much Advertising

Most bloggers today do want to make a profit from their blog. This is a trend that can get out of control quickly however. If you are interested in adding ads to your blog, do so with caution. There is nothing wrong with a few appropriately places ads that offer viewers links to places that correlate with your blog’s content. However, adding a massive amount of advertisements on your blog is a mistake. If you have a bunch of flashy ads on your blog, your content will get lost within the hoopla. Therefore, you should always limit your ads to three or less per page. Make sure you place them in appropriate places that let your content shine through. Don’t allow enormous ads to fill up your pages either. They will simply annoy readers. Be smart about including advertising on your blog!

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A couple of weeks ago, I told you about my “BeBiz Challenge” — in which I challenge YOU to build a money-making website from scratch in 28 days or less. (If you follow my proven 4-step system, I guarantee you can do it!)

… Ever since then, I’ve been getting emails that say something like:

“A money-making website in 28 days??? Easy for you to say! You’re able to dedicate yourself 24 hours a day to your business — but me, I’m already working a full-time job that leaves me exhausted at the end of the day, plus I have a family who needs me.

… With all these demands on my time, how can *I* ever build a profitable business in just 4 weeks???” I hear you… When you’re already doing everything you can to keep your head above water — but that ever-growing “to-do” list of yours keeps dragging you down — the idea of taking on a massive new project can seem pretty daunting.

(Even when you KNOW the rewards of completing that project will be HUGE.)

However, I want you to know that no matter HOW busy you are, you can always squeeze more hours out of your day. You just have to know where to find those hidden hours — and then make the best possible use of them!

Here are 6 “time-finder” tips that will help you cross those items off your “to-do” list as quickly and efficiently as possible, so you can devote more time on the work that REALLY matters… Building your very own money-making website!

Time-finder tip #1: Turn off your email! Email is a HUGE distraction… every time you hear that little “ding” that announces a new email, it interrupts your thoughts and makes it harder to get back into the same productive mindset.

Set yourself specific times to check your email and respond to it (if ABSOLUTELY necessary — otherwise, ignore it). When I’m in a time crunch, I only check my email at 9:00 a.m., 1:00 p.m., and then at 5:00 p.m., just before I leave work. That way I don’t have to deal with endless distractions during the day.

… And I figure if someone who’s emailed me REALLY wants to get in touch with me ASAP, they can always pick up the phone and call me!

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