Your Subscriber lists and Doing Surveys By Marlon Sanders

Friday, May 1st, 2009 at 7:40 am

Remember, if you have taken the time to build a subscriber list, then one of the easiest ways to truly find out what it is your customers want, is to simply do a survey. I mean think about it for a minute. You ask and you get answers and you simply provide what it is they asking for. There is nothing really tricky about it and it can provide you with a wealth of information and also provide you with some awesome ideas for a series of products that you can create.

There are many survey techniques. And they aren’t always 100% accurate. But over the years, surveys have served me well and helped me do a better job of providing people with solutions they want to pay for and are willing to do so.

You ALWAYS have a subset of customers who just don’t want to pay for anything. I understand that. I’d like to be able to walk into a high end department store and not have to get out my wallet and just take stuff off the shelves.

Or I’d like to drive a Ferrari for $50.

But there’s a law of the Universe about exchange. And the Universe is built around that Law.

Fortunately, when you do your surveys, you’ll find an entire set of customers who DO value and appreciate what you, say or offer.

They have money and are willing to spend it if you offer good value to them. Surveys help you find these people and serve them.

You’ll want to keep your surveys fresh. If you have problems getting people to fill out your survey, then do a freebie bonus for taking the survey and put it on the thank you page.

Some customers might get peeved that you had a bonus there they paid for. The flip side of that is that if they stay on your list, they’ll also get a freebie some time.

Plus, sometimes stores have sales. And customers who paid more could be peeved. But you know, what do you do? You need a bit of flexibility. I’ve found that customers who make a big deal out of such things REALLY aren’t the ones you want on your list.

Again, you’re looking for people who SEE THE VALUE in what you do and are willing to compensate you well for that value because they “get it.”

The key points of this article are:

1. Get a list

Internet marketing isn’t all that complicated. You build your list and send out offers for your OWN products or those from other people.

The money really IS in the list and the relationship with your list. I’m probably the person who made that statement famous from Amazing Formula days. It’s like Amazing Formula 101. Build list. Mail list. Sell stuff.

And the TYPE of list you want to build are people who SEE THE VALUE and are willing to compensate you well for that value. You trade your time and life to get the information and knowledge you have.

Just a few pieces of information can change someone’s business or life. That info has a value.

So someone on my killer Ateam call the other day wasn’t making money yet. Come to find out, they weren’t emailing their list because they didn’t have it in an autoresponder yet.

You gotta have an account at Aweber, Getresponse or …. automateyourwebsite.com. That way, you can get emails out, sell stuff and pay your bills.

If Internet marketing isn’t paying your bills it’s likely because:

1. You aren’t building a list like Promo Dashboard teaches

2. You aren’t sending “conversion” emails that sell stuff.
Again, that’s in Promo Dash on rows 5 and 6.

3. You aren’t selling your own products.

Affiliate products are OK to start with. But soon you need to get your own.

But the BIGGEST point is obvious – DO SURVEYS to find out what people want to buy then sell it to ‘em.

You can use my pushbuttonsurveys.com software or there are many others.

Best wishes,

Marlon Sanders

If you haven’t done it as of yet, you should take the time to go ahead and download For FREE “The Best of Marlon Sanders!” It is a great read and its over 120 pages of pure content.