Do You Know These 7 Secrets Of The 4 Hour Work Week?

Monday, July 6th, 2009 at 7:41 am

Marlon Sanders has been doing this business full time since 1998 and before. I think that date goes back to 1996. It’s a LONG time back to remember. I know that. And for the vast majority of that time, I’ve pretty much lived what’s called “The 4 Hour Work Week.”

Actually, I joke that I read the book and like it…until I realized that if I did what it said I’d have to work 3 more hours a week….

HA!

I’ve been more on like the 30 min. a day work week for years. Now, that is NOT hype. Let me tell you the 7 secrets of doing it. But first, here is my “big commercial.” Here it comes…. If you want work discover how to make cash like clockwork, go to: Cash Like Clockwork

Now, those secrets:

Secret 1: You’ve gotta have leads that come in daily.

That means traffic to your web site. And it means that you get ‘em on your email list.

Even as I speak, I’m revamping our list getters on my web sites and running split tests to see what works best. But let me tell you something right here:

MYTH on squeeze pages — everyone teaches (including me) that you must have your action button above the fold of the computer screen on squeeze pages, so people don’t have to scroll down.

NOT TRUE.

I have a friend who gets 65%+ subscribe rate without that.

It’s ALL about the offer you make.

Secret 2: Once you get people on your email list, you gotta send out emails on auto pilot. That means you need an autoresponder. I recommend: http://www.automateyourwebsite.com You can try out the freebie TRIAL there.

Now, I’m using Aweber because I built a lot of my list a LONG time ago and it’s a huge ordeal to change. But lots of businesses have been built on automateyourwebite.com. This is a tested, proven system.

All new subscribers should get a series of emails from you that are your best product promotions. And add in valuable content also.

Treat your emails like a yard. Weed out the ones that don’t covert. Plant new ones. The water is adding new names to your list.

The autoresponders is the greatest marketing invention. I believe my friend, the late, great Corey Rudl conceived and created the first crude autoresponder and was responsible for the later full-blown development.

Secret 3: You gotta split test

This means you test one thing vs. another to see which gets the better response. This is the bedrock of direct response marketing. Google Website Optimizer has made it fast, simple and easy for
ANYONE to split test, even if you’re a newb.

Secret 4: You gotta have an affiliate program

You want to turn every customer into an evangelist and a promoter. And yes, the skeptics say you can’t do that in niches but they just don’t know HOW to do it. You CAN do it. Just more subtly. For example, FIRST give people a video they can put on their Facebook or blog.

My Cash Like Clockwork System includes everything I do in my own affiliate program in the Affiliate Dashboard which is included.

Most people have NO IDEA of some of the things I do and why I do them. The cool thing is that automateyourwebsite.com has your affiliate program built in AND your ad tracking AND your shopping cart.

The second greatest invention in Internet marketing is affiliate program software. And Corey operated perhaps the first affiliate program, he believed even before Amazon’s. I cherish the time Corey and I got to spend in Amsterdam and London. I have great photos and memories of those days.

Secret 5: Feed your twister

Years ago in Amazing Formula I coined the term Twister Marketing. And it applies as much now as it did then. Ted Nicholas called it “the ice cream cone.” Jay Abraham calls it the “back end” and concentric circles.

The idea is that the hardest sale to make is the first. And you want to build up trust over time and sell more valuable and costly products and services to your good customers.I agree with the current trend to work your upsells and downsells. That is sound marketing and ALWAYS has been. It’s just faster, simpler and easier to do now than before.

Secret 6: PRIVATE

This one I only reveal in the Cash Like Clockwork system. But let me say that how you treat people when they FIRST become a customer changes their value with you for LIFE.

Secret 7: Track your numbers weekly

In Cash Like Clockwork you get my Push Button Stats program for keeping track of your stats. Of course, you can also use Excel. You want to track your stats like a hawk and know how many subscribers you have daily and weekly, and all your other critical numbers. This is your LIFEBLOOD along with your affiliate program.

Now, automateyourwebsite.com has an ad tracker built in that helps you track your numbers. BUT, you can also use many other programs for this.

* Track your clicks and sales.
* Track your visitors weekly.
* Track your new subscribers
* Track new affiliate sign ups.
* Track $$ sales by affiliates

Best wishes,

Marlon Sanders

Todays Resources Cash Like Clockwork! And Automate Your Web Business!